Fanvue
The platform where AI & human creators earn more
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
Creator economy
NSFW
Growth Hacking
Date:
Dec 2024 - Ongoing
Project Type:
Web App / PWA
Role:
Senior Product Designer / Growth Designer
Team:
Product Team: PM, CEO, Lead Designer, myself, 15 engineers. Growth Team: Manager, 2 engineers, marketing/copywriter, myself.
Responsibilities:
UX/UI
Fan Monetization Flows
Prototypes
Design Systems
User Flows
Growth Design
Rapid A/B Experimentation
Conversion Optimization
Cross-Team Collaboration
Quantitative Analysis
What I do
I work across 2 teams: - core product team - growth hacking team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Business Model
A creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. Fanvue takes a 80% cut on their earnings.
Fanvue
The platform where AI & human creators earn more
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
Creator economy
NSFW
Growth Hacking
Date:
Dec 2024 - Ongoing
Project Type:
Web App / PWA
Role:
Senior Product Designer / Growth Designer
Team:
Product Team: PM, CEO, Lead Designer, myself, 15 engineers. Growth Team: Manager, 2 engineers, marketing/copywriter, myself.
Responsibilities:
UX/UI
Fan Monetization Flows
Prototypes
Design Systems
User Flows
Growth Design
Rapid A/B Experimentation
Conversion Optimization
Cross-Team Collaboration
Quantitative Analysis
What I do
I work across 2 teams: - core product team - growth hacking team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Business Model
A creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. Fanvue takes a 80% cut on their earnings.
Fanvue
The platform where AI & human creators earn more
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
Creator economy
NSFW
Growth Hacking
Date:
Dec 2024 - Ongoing
Project Type:
Web App / PWA
Role:
Senior Product Designer / Growth Designer
Team:
Product Team: PM, CEO, Lead Designer, myself, 15 engineers. Growth Team: Manager, 2 engineers, marketing/copywriter, myself.
Responsibilities:
UX/UI
Fan Monetization Flows
Prototypes
Design Systems
User Flows
Growth Design
Rapid A/B Experimentation
Conversion Optimization
Cross-Team Collaboration
Quantitative Analysis
What I do
I work across 2 teams: - core product team - growth hacking team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Business Model
A creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. Fanvue takes a 80% cut on their earnings.
Fanvue in Numbers
#
1
Rising Adult Creator Platform
#
1
Rising Adult Creator Platform
#
1
Rising Adult Creator Platform
+
4M
Monthly Visits
+
4M
Monthly Visits
+
4M
Monthly Visits
100
%
Creator-Fan Monetization
100
%
Creator-Fan Monetization
100
%
Creator-Fan Monetization
↑
Fan Signups YoY
↑
Fan Signups YoY
↑
Fan Signups YoY
Impact & Achievements
35
%
Success on Growth Experiments
35
%
Success on Growth Experiments
+
80
Growth Design solutions
+
80
Growth Design solutions
↑
Total Renewals
↑
Total Renewals
↑
Fans Subscriptions Revenue
↑
Fans Subscriptions Revenue
↑
Chats Revenue
↑
Chats Revenue
↑
Total Paid Subscriptions
↑
Total Paid Subscriptions
35
%
Success on Growth Experiments
35
%
Success on Growth Experiments
+
80
Growth Design solutions
+
80
Growth Design solutions
↑
Total Renewals
↑
Total Renewals
↑
Fans Subscriptions Revenue
↑
Fans Subscriptions Revenue
↑
Chats Revenue
↑
Chats Revenue
↑
Total Paid Subscriptions
↑
Total Paid Subscriptions
Speed + Flexibility
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth hacking's A/B testing.
Speed + Flexibility
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth hacking's A/B testing.
Speed + Flexibility
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth hacking's A/B testing.
NDA on this project
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
NDA on this project
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
NDA on this project
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
Product + Growth Hacking
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
Product + Growth Hacking
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
Product + Growth Hacking
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
