Fanvue
The platform where AI & human creators earn more
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
Fanvue
The platform where AI & human creators earn more
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
The platform where AI & human creators earn more
Fanvue
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
The platform where AI & human creators earn more
Fanvue
Fanvue is a leading creator monetization platform empowering creators to earn through subscriptions, PTV (pay-to-view) content, and direct fan interaction.
Overview
Timeline
Dec 2024
Ongoing
Role
Senior Product Designer / Growth Designer
Team
Working on both the Product and the Growth Hacking teams
Project type
Web App / PWA
Responsibilities
UX
UI
Fan Monetization Flows
Rapid A/B Experimentation
Prototypes
User Flows
Design Systems
Growth Design
Conversion Optimization
Cross-Team Collaboration
Quantitative Analysis
Quantitative Analysis
Fan Experience Strategy
Context
Fanvue is a creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. I work across both the core product team (alongside the Head of Product Designer) and the growth team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Fanvue is a creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. I work across both the core product team (alongside the Head of Product Designer) and the growth team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Fanvue is a creator monetization platform where fans can subscribe to exclusive content, unlock media via PTV (pay-to-view), and interact directly with their favorite creators. I work across both the core product team (alongside the Head of Product Designer) and the growth team, where I’m the sole designer. My main focus is on the fan-side experience — the most public-facing and widely accessible part of the platform as well as increasing conversion to reach the business monetization goals.
Fanvue in Numbers
#1
Rising Adult Creator Platform
#1
Rising Adult Creator Platform
#1
Rising Adult Creator Platform
~4 million
Monthly Visits
~4 million
Monthly Visits
100%
Creator-Fan Direct Monetization Model
100%
Creator-Fan Direct Monetization Model
↑
Fan Signups YoY
↑
Fan Signups YoY
iOS + PWA
Cross-Platform Accessibility
iOS + PWA
Cross-Platform Accessibility
#3
Crypto News Website
4 million
Monthly Unique Visitors
+65%
Native English Speakers
Project Impact & Achievements
35%
Success on Growth Experiments
35%
Crypto News Website
35%
Success on Growth Experiments
+80
Growth Design solutions
+80
Growth Design solutions
+80
Growth Design solutions
↑
Total Renewals
↑
Total Renewals
↑
Total Renewals
↑
Unique subscriptions
↑
Unique subscriptions
↑
Unique subscriptions
↑
Fans Subscriptions Revenue
↑
Fans Subscriptions Revenue
↑
Fans Subscriptions Revenue
↑
Chats Revenue
↑
Chats Revenue
↑
Chats Revenue
↑
Total Paid Subscriptions
↑
Total Paid Subscriptions
↑
Total Paid Subscriptions
↑
Tip Generated Rev
↑
Tip Generated Rev
↑
Tip Generated Rev
Designs in this project & NDA
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
Designs in this project & NDA
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
Designs in this project & NDA
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
Designs in this project & NDA
Due to privacy and platform policies, I only showcase here fan-facing flows — the part of the product available to any logged-in user.
These include: • Creator profile views • Fan messaging/chat interface • PTV unlock and subscription flows • Tip and fan action modals.
Objective
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
Approach
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
Objective
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
Approach
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
Objective
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
Approach
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
Objective
I focus on improving the end-to-end fan journey — from discovering creators to tipping, subscribing, and unlocking content. My role sits at the intersection of product and growth, balancing seamless UX with monetization goals.
Approach
I collaborate daily with PM, co-founders, marketing team and engineer to ship fast, iterative improvements. On the product side, I support design on both Creator and Fan side projects, in coordination with the Lead Designer. On the growth side, I independently drive design for conversion-focused initiatives and experimentation. Key areas I work on: • Redesigning fan unlock and subscription flows for higher clarity and engagement • Improving mobile-first navigation and interaction patterns • Designing fan chat, media unlocks, and action modals • Creating scalable, testable UI for A/B experimentation Upholding performance, accessibility, and user privacy throughout
My dual approach
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth testing. Working in a highly sensitive creator ecosystem also deepens my understanding of trust, discretion, and responsible design.
My dual approach
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth testing. Working in a highly sensitive creator ecosystem also deepens my understanding of trust, discretion, and responsible design.
The primary objective is to provide users with up-to-date news summaries while directing them to the original sources for further reading. By enhancing user retention, session duration, and domain authority through credible content linkage, this feature enhances the overall user experience.
My dual approach
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth testing. Working in a highly sensitive creator ecosystem also deepens my understanding of trust, discretion, and responsible design.
My dual approach
Designing at Fanvue pushes me to think across two worlds: product and growth. I’m constantly balancing long-term UX improvements with the speed and flexibility needed for growth testing. Working in a highly sensitive creator ecosystem also deepens my understanding of trust, discretion, and responsible design.